20 brands catching gen z’s attention right now




Secondhand markets fueled Gen Z’s cravings for Hermès and Cartier, Coinbase comes back and Peppa Pig turns heads.


Surging demand for secondhand luxury goods is helping to boost the image of upscale brands Hermès and Cartier among Gen Z consumers. 


Fuente de nota e imagen: https://adage.com/article/marketing-news-strategy/20-brands-catching-gen-zs-attention-q1-2024/2554691